Located at the center of Hong Kong's busiest shopping district in Causeway Bay, the three-story, 10,000+ square-feet store will open at the end of September 2016 . In keeping with the scintillating Hong Kong skyline, the building will display animated DJI logos and drone silhouettes to add to the Victoria Harbor evening backdrop.

"As interest around our aerial technologies continues to grow, the expansion of our flagship business will provide a place for people to see, touch and learn about our products first hand," said Frank Wang , DJI Founder and CEO.

"Discovery is an important part of the learning process and when people understand how easy it is to use the technology, they will find ways to incorporate it into their lives or for their businesses."

The Hong Kong flagship store is DJI's third foray into retail after the December 2015 opening of its first flagship store in in Shenzhen, China , followed by the Seoul, Korea flagship in March 2016 .

" Hong Kong is an important market for DJI here in Asia and remains a tourist hot spot for people from around the world," said DJI Hong Kong Regional Manager Sarah Chuang .

"The store will provide an opportunity for us to engage consumers from all walks of life, from local photographers to aerial enthusiasts across Asia to travelers visiting Hong Kong looking for the coolest and latest technologies. We want to provide a truly unique DJI experience for anyone who walks into our store."

The Hong Kong Flagship store is located at TOWER 535, Shop G07, 535 Jaffe Road, Causeway Bay, Hong Kong.