The survey pointed out that the data privacy protection measures conducted by the enterprise are hugely mismatched with the expectation of customers, especially referring to how AI is being used and the way of enterprises use AI.

According to Cisco’s survey, There is 60% of global consumers concerning about how enterprises use AI and the way they use it, and there is 65% of interviewees will lose their confidence in the entire company because of the way they use AI.

Consumers also said the best way for enterprises in establishing the confidence of customers is to provide the options of using AI applications that they can choose to use or not. However, the survey showed that providing the choice to exit AI applications is ranking last(8%) in most data privacy protection measures. And Taiwanese enterprises are in line with the global trend.