Jeff Uden, Vice President — Product and Supplier Marketing, element14 Asia Pacific said, “We are delighted with this award. Tektronix test and measurement products are integral to engineers in electronics design as well as those in maintenance, repair and operations and we have dedicated our best resources to developing our multi-channel marketing programmes so as to reach a wide customer base across many industry segments.”

element14’s year-long collaboration with Tektronix on marketing campaigns, new product launches and technical support have contributed to a marked increase in customers for oscilloscope, signal generators, digital multimeters, power supplies, probes and accessories, contributed significantly to the growth in Australia, New Zealand, Malaysia, Singapore and other ASEAN countries.

John Winderam, General Manager, ASEAN, Tektronix, said, “The extensive marketing programmes from element14 throughout the year have consistently brought our many new products to a wider customer base. Moreover, element14’s comprehensive network ensures fast customer service and technical support which are appreciated by our customers, and these I am sure have been contributing factors to the high sales growth.”