Owned and produced by the Consumer Electronics Association (CEA) and co-produced by INTEX, CES Asia will run May 25 to 27 in Shanghai, China, and will draw global businesses to showcase the latest products and technologies entering the Asian marketplace.

“CES Asia is the place for businesses to launch new products, build brand exposure and gain media coverage in the rapidly growing Asian marketplace,” said Karen Chupka, Senior Vice President, International CES and corporate business strategy, CEA.

“Our first-year Press Day lineup features the perfect mix of top global and Chinese brands that are using this platform to make major announcements and product debuts. The innovation coming from the current lineup of dynamo exhibitors represents some of the hottest product categories on the CES Asia show floor.” Added Karen Chupka.

Press and industry analysts registered for the 2015 CES Asia who possess a press badge are encouraged to save the date for the following Press Day events on Monday, May 25, 2015:

9-10 AM Audi

10-10:30 AM Ford*

Noon-12:45 PM China Mobile

1-1:45 PM Volkswagen

1:45-2:45 PM IBM*

3-3:45 PM JD.com*

*Denotes Invitation-Only Event