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Delta Unveils new Trio and Named as a Best Taiwan Global Brand

By Vincent Wang
Published: Nov 04,2015

Delta introduced its new robots, the SCARA DRS60L(Source:Delta)

TAIPEI, Taiwan — Delta Electronics Inc. on November 4 unveiled three industrial robots at the 2015 China International Industry Fair in Shanghai. Delta said one of its new robots, the SCARA DRS60L, could triple production efficiency at a plant as well as help conserve energy. Nevertheless, the company was named as one of the Best Taiwan Global Brands for the fifth consecutive year.

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Delta Chairperson Yancey Hai stated that the company would continue to invest in smart industrial solutions and robots to help enterprises raise efficiency, reduce costs and conserve energy.

In additon, the company was named as one of the Best Taiwan Global Brands for the fifth consecutive year at an award ceremony announcing the results of a brand survey by Interbrand and the Taiwan Industrial Development Bureau. Delta’s brand value has also increased by 17 percent to US$ 199 million this year and it became the only company with double-digit growth for the past three consecutive years.

Guo Shan-shan, Chief Brand Officer of Delta Electronics, attended the award ceremony on behalf of Delta, and remarked, “Delta has a unique value proposition and innovative technology and products. With the imminent challenge of climate change, Delta’s business development closely aligns with its CSR. Delta continues to provide high energy efficiency products and solutions that have helped our customers save nearly 14.8 billion kWh of electricity and reduced carbon emissions by about 7.9 million tons of CO2e from 2010 to 2014.”

The brand survey was organized by Interbrand and the Taiwan Industrial Development Bureau. Using Interbrand’s professional assessment process and criteria, the survey evaluates the brand value of Taiwan’s top companies. The recognition for being named to Best Taiwan Global Brand for the fifth consecutive year once again affirms that Delta’s brand strategy matches its corporate mission and business development.

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