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ASUS Kicks Off Global ZenFone 2 Launch in Taiwan

Published: Mar 09,2015

TAIPEI, Taiwan — ASUS released its ZenFone 2 in Taiwan today at an event marking the global launch of the new flagship ASUS smartphone series. More than 1,000 ASUS enthusiasts—known in Taiwan as “ZenFans”—joined in the celebration that took place at the National Taiwan University Sports Center in Taipei.

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With a all-new ergonomic design, a 5.5-inch full HD IPS display, 13 MP/5 MP PixelMaster cameras, a 2.3 GHz 64-bit Intel Atom processor with 4 GB RAM and 4G/LTE connectivity, the ASUS ZenFone 2 delivers power and luxury at an incredible price. Each ZenFone 2 comes pre-loaded with the latest version of ASUS ZenUI software, which offers a more intuitive user experience and many great new features—including ZenMotion, SnapView, Trend Micro security, and ZenUI Instant Updates.

“Intel is showing velocity across the full spectrum of mobility, and being chosen by ASUS for ZenFone is strong evidence of our progress”, said Intel Vice President, Robert Swinnen

. “We are proud that our long standing partnership with ASUS is delivering innovation again. With the ZenFone 2, ASUS is giving consumers a great mobile experience in a sleek form factor, combining the 64-bit Intel Atom processor with Intel’s LTE-Advanced Intel XMM 7262 solution.”

“The ZenFone 2 series will build on the resounding success of the ZenFone,” said Jonney Shih, ASUS Chairman

“ZenFone 2 embodies every aspect of the ASUS brand spirit—In Search Of Incredible—and we look forward to introducing this empowering luxury worldwide with upcoming launch events in China, Hong Kong, France, Russia, Japan, Indonesia, India, and the United States.”

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