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ASUS Introduces New Transformer Book Series at CES 2015

Published: Jan 06,2015

ASUS Transformer Book Chi T300 starts at $799 , T100 starts at $399, and T90 starts at $299

ASUS Chairman Jonney Shih unveiled the company’s latest innovations during today’s press event at the 2015 International CES. Mr. Shih introduced the full lineup of the ASUS Transformer Book Chi Series — powerful, razor-thin 2-in-1 laptops that transform instantly into the world’s slimmest Windows tablets.

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The Chi range comprises three models, headed by the flagship 12.5-inch T300 Chi — recipient of a 2015 CES Innovation Award — that is powered by the all-new Intel Core M processor for outstanding performance and power efficiency. T100 Chi is a compact 10.1-inch model with all-day battery life, and T90 is an incredibly-light 8.9-inch powerhouse for on-the-go productivity. All models have a bright, crisp and clear IPS display with up to WQHD 2560 x 1440 resolution for detailed and vivid visuals.

“The ASUS Transformer Book Chi is the ultimate dream machine that wraps mobility, entertainment and productivity all into one beautiful device,” said Mr. Shih before inviting Kirk Skaugen, Intel Senior Vice President and General Manager of the Client Computing Group, to join him on stage.

“We appreciate the support of our longtime friend and strategic partner Intel on this journey In Search of Incredible.”

All Chi models are distinguished by their razor-thin profiles and quiet performance, made possible by the fanless design. T100 Chi has the world’s thinnest Windows tablet at an incredible 7.2mm, T90 Chi has the world’s thinnest 8.9-inch tablet at a mere 7.5mm, and T300 Chi measures just 1.65cm when docked, which is even thinner than an Apple Macbook Air.

“Intel and ASUS share a common passion for technology and we have jointly delivered some incredible products, including desktops, 2-in-1s, laptops, tablets, and smartphones,” said Mr. Skaugen.

“The ASUS ZenFone 2, powered by the latest 22-nanometer Intel Atom processor, and the ASUS Transfomer Book T300 Chi, powered by the 14-nanometer Intel Core M processor, are significant achievements in our now multi-decade history of joint collaboration. We look forward to continuing our partnership with ASUS to develop the next generation of inspiring mobile devices.”

Mr. Shih then unveiled the much-anticipated ZenFone 2, which features a refined ergonomic body, advanced PixelMaster camera technology, the latest Intel Atom Z3580 processor, and the brand new version of ASUS ZenUI that is designed for ultimate personalization.

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