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CEA’s Groundbreaking Book Digital Destiny Debuts in China
By Vincent Wang
Published: May 25,2015
CES Asia is running May 25 to 27 in Shanghai
SHANGHAI, China — The Consumer Electronics Association (CEA) on May 25 announced that Digital Destiny: How the New Age of Data Will Change the Way We Work, Live, and Communicate will make its debut in China at the inaugural CES Asia, which is running May 25 to 27 in Shanghai.
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“Digital Destiny offers readers a sneak peek of mankind’s future,” said Gary Shapiro, President and CEO, CEA. “Drawing on Shawn’s more than 15 years examining trends in the consumer technology industry, Digital Destiny doesn’t just predict future technologies or trends; it unveils a future in which digital data will solve many of humanity’s most ancient problems, create new challenges and transform life as we know it.”
Already a New York Times best-seller in the United States, CEA’s latest book is now available for presale in China and will be available nationwide in Mandarin Chinese starting June 8. CES Asia, produced by CEA and co-produced by INTEX, showcases the full breadth and depth of the innovation value-chain in the Asian marketplace.
In this provocative new book, CEA’s Chief Economist and Lead Technologist Shawn DuBravac, Ph.D., explores what happens when everything – from our cars to our homes to our health care systems – is digitized. Dr. DuBravac will discuss the trends laid out in Digital Destiny at CES Asia, during his Tech Trends to Watch presentation at 11:45 AM, Tuesday, May 26, in the Kerry Hotel, Level 3, Grand Shanghai Ballroom 1. DuBravac will hold a book signing immediately following his presentation in the same room.
Digital Destiny unveils a world where the mass adoption of driverless cars, powered by highly-developed sensors, will save hundreds of thousands of lives every year around the world. It shows how millennia-old barriers, such as those that force us to live in a certain city, take a certain job or purchase certain items, will give way to a world that caters to individual desires and needs.
“Most consumers perceive the digital age as simply the accumulation of sleeker and more powerful gadgets,” said DuBravac. “I hope to broaden readers’ views to include an understanding that in the not-so-distant future mankind will have thoroughly replaced analog for digital in every corner of our lives, and as a result everything from business to health care to travel and down to the foundation of culture itself is changed.”
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