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Inaugural CES Asia Sets High Bar

By Vincent Wang
Published: May 28,2015

Inaugural CES Asia sets high bar

SHANGHAI, China — The 2015 CES Asia wrapped as a sold-out show on May 27 exceeding all expectations in its first year and setting a new standard for world-class trade events in China. More than 200 exhibitors from 16 countries spanned more than 20,000 gross square meters on a show floor that was previously expanded due to demand.

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During its three day run May 25 to 27, CES Asia welcomed more than 20,000 attendees, including more than 1,200 members of the media. Show organizers expect to release officially audited numbers within six weeks. Produced by the Consumer Electronics Association (CEA) and co-produced by INTEX, the 2015 CES Asia drew global businesses to showcase the latest innovations and technologies entering the Asian marketplace.

“CES Asia was by every measure a world-class launch, setting the bar for high-quality events in the region in terms of industry attendance, production value, conference programming, product introductions and the ability to bring together some of the brightest minds in the industry,” said Gary Shapiro, President and CEO, CEA. “Exhibitors at this inaugural event were courageous to trust us, frankly, but it’s those brave, curated companies that have helped us set a new international standard for show launches.”

Exhibitors have taken note of the incredible energy on the show floor and want more. Exhibitor space selection for 2016 started on May 26 and only one day already received the equivalent of 85 percent of this year’s show floor has been sold. CES Asia plans to expand into a third hall next year, which nearly doubles available show floor space.

Major product launches sparked industry interest, including: Audi’s R8 e-tron, Q7 e-tron, Baidu Car Life and MMI; Cadillac’s OnStar 4G Lte; China Mobile’s IoT Private Network and OneNet Open Platform; Ford’s Sync 3; Mercedes-Benz’ F 015 Luxury in motion; Klipsch’s HS Wireless Home Theater System; Moley Robotics’ Smart Kitchen Robot; TomTom’s Runner Cardio and Golfer GPS Watches and Volkswagen’s Golf R Touch, Connected Golf and Intelligent Charge.

According to CES Asia, there were 12 Taiwanese companies made their debut at the show.

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