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Chunghwa Telecom MOD Partners with Netflix to Accelerate Growth of Taiwanese Entertainment

Published: Jan 25,2019

TAIPEI, Taiwan - Chunghwa Telecom (CHT), Taiwan’s largest telecommunication service provider, today announced an exclusive partnership with Netflix to promote domestic and international video content in superior 4K quality. The partnership is expected to create a wave of new user growth among younger generations.

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The development and promotion of 4K technology adoption is a major focus for the Taiwan National Communications Commission this year. MOD is at the forefront of the Taiwanese entertainment industry by offering an unbeatable range of 4K content on its platform, from sports, esports to reality shows, amounting to more than 1,700 hours of streaming content in total. Integrating Netflix’s vast catalog of 4K content to its platform, CHT MOD now brings an even larger selection of the highest quality entertainment for users to choose from and enjoy.

CHT MOD not only provides the richest and most diverse range of 4K entertainment content for its consumers, it is also committed to giving audiences the best viewing experience possible via its powerful information and communications technology. Deploying a technology team of more than 100 engineers, CHT MOD has developed a Netflix set-top box specifically for this partnership, while providing 4K streaming service upgrades for existing users, so that the bundle will be available to all existing and new customers.

CHT MOD will launch the “Netflix Bundle Package” just in time for Chinese New Year. Consumers who register for the bundle before March 31 will be entitled to an additional NT$600 discount.

To demonstrate the unique viewing experience of Netflix on MOD, an experiential zone will be set up in CHT’s Xinyi Vieshow branch, where consumers can trial the elevated viewing experience for free.

Through the partnership with Netflix, CHT MOD brings premium international 4K content to Taiwan, while distributing domestic shows of excellence to the world. Green Door, a CHT production, will debut on Netflix internationally after Chinese New Year. CHT envisions that this strategic alliance with Netflix will accelerate growth within the local entertainment industry, benefiting content producers, consumers, and all stakeholders alike.

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