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WIN 10 Hard to Make a New Wave of Replacement for PC

By Vincent Wang
Published: Sep 04,2015

TAIPEI, Taiwan — Windows 10 has been given the hope of making a new wave of replacement for PC, however, Taiwanese contract notebook makers are likely to continue to face tough challenges in the second half of this year, as Microsoft Corp’s Windows 10 operating system might not significantly spur notebook replacement demand, the Market Intelligence and Consulting Institute (MIC) said on September 3.

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Relatively, the MIC expects global PC shipments, desktops and notebooks included to fall 7.5 percent to 281.42 million units this year from 304.1 million units last year.

MIC forcast the growth drivers for the consumer PC market in the near future to be high-priced gaming PCs and low-priced notebooks, like Chromebooks, while mid-tier PCs continue facing competition from handheld devices.

However, MIC foresees the replacement demand to emerge next year following the launch of the Skylake processor.

Last but not least, the demand for consumer PCs is also negatively affected by the increasing penetration of smartphones and tablet devices, based on MIC.

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